Friday 14 November 2014

Amazon giving tough time to Netflix



Netflix is known as the best internet streaming provider services of movies and TV shows. Despite of facing tough competition from hullo, Amazon Prime, and recently launched Shame, the company has managed to put up a good show and amazing streaming hours for its viewers. From the price plan to the streaming hours, Netflix proved to be worthy of being listed as the best week in week out. As the world is advancing on technology, the trend of 4K TVs, videos, and streaming is getting popular day by day. Netflix has started to adopt this trend by launching few movies and TV shows in Ultra HD quality.
However, in order to compete in the market, after introducing Echo by Amazon, the company has also planned to launch its 4K movies and TV shows plan in the near future. As far as 4K streaming is concerned, Netflix charges $7.99 ($8.99 after this month) for one month plan to let the viewer’s stream videos in 4K. On the contrary, Amazon Prime will be granting free 4K streaming to its viewers in response to Netflix when it planned to raise its 4K streaming price. CNET reports, Today Amazon said users who subscribe to its $99 per year Prime program would not have to pay extra to get 4K versions of its video streams.
Michael Paul, Amazon digital video VP said “We want to be the best entertainment destination for customers. We're confident that offering Ultra HD content, whether it's a TV series or a film, will help create the ultimate viewing experience and can't wait to start making it available this year.” Recently, Netflix raised the price of its standard HD package service from $7.99 to $8.99 for new subscribers on May 9th. Current subscribers who have been paying for 4K service prior to Aug. 12th were grandfathered into the older $7.99 a month plan until Aug. 12, 2016.
Hence, after this announcement, AMZN has proved to be a potential candidate to give tough options for the viewers to decide between choosing Netflix or Amazon Prime when 4K videos and TVs get more common.

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