Google and Netflix are not the same anymore

Netflix has been one of the leading and largest Internet streaming providers of movies and TV shows for a very long time now. It has captivated the market and has been a dominant force which has put the jeopardy of pay TV cable in trouble. However for pay TV cable, after facing a very tough and one sided competition from Netflix, there is another entry which started to take over the market as soon as it was launched in the past days. Netflix’s rivals are increasing in the past days as Amazon Prime and Hulu are bolstering their position in the market.

Moreover, the new entrant in the market, Shomi, which is a Canadian based company, is also imposing great threats on pay TV cable as well as internet streaming services. Hence it is reported that Google, Amazon, and Netflix are 3 percent, 20 percent, and 5 percent down respectively. It is very well known that these companies were known as the powerhouses in their markets.

According to CNBC, Google used to be an island all by itself with no competition. And even though it still continues to dominate, it's left with the pressure to be profitable. Analysts believe that Google must be working and start milking the virgin territory of what it owns for instance, YouTube.

Analysts also believe that Netflix was once a dominant force in all non-networking programming market but it has lost its charm due to tough competition. It is not that these companies are not performing well in the market but tough competition has pressurized them which is affecting the performance of the company over the period of time.